One of the most daunting tasks of accruing profits and gaining trust in commerce is an advertisement. To persuade people, many of which are strangers in most cases demand a considerable level of concentration, tenacity, patience, and perseverance.

Many companies and promising platforms have failed to play the games of advertisement properly and most always don't make it to the point of successful sales. This arises from the fact that only a few players in the global commerce sector can identify the marketing "G-spot" and play the card to successful marketing, thereby accruing profits.

Advertisement Versus Marketing (From Primitive To Modern Style Of Sales Generation)

It may appear as though advertising and marketing are two similar concepts that share almost the same objective. In fact, they do have the same objective: presenting to consumers the products and services being sold. Marketing and advertising have many common interests, but there are some differences. The understanding of these differences and similarities will help any business or organization with its move for customer and audience acquisition.

Advertising is the literal process of making a product and service known to a prospective consumer. It is the description used to present the product, idea or service to the world. Generally speaking, this entails advertising campaigns in the media. An advertising campaign employs the use of creative positioning in the media. Advertising must be timely and used in a specific strategic way.

Advertising gets the word out about a product or service. This involves creating a campaign that aligns with the wants and needs of the prospective audience. A great advertising campaign uses a mixture of media to best generate excitement for a product.

For example, Big brands are often hard-pressed to do something ground-breaking when they're already so big. So, Coca-Cola appealed to its customers- by putting their names on each bottle.

The Share a Coke campaign began in Australia in 2011 when Coca-Cola personalized each bottle with the 150 most popular names in the country. Since then, the U.S. has followed suit, printing first names across the front of its bottles and cans in Coke's branded font. You can even order custom bottles on Coke's website to request things like nicknames and college logos.

Coke received immediate attention for this effort. Other obvious exemplary groundbreaking campaigns include Nike's "Just do it" campaign of 1998, Volkwagen's, "Think small" of 1960 and so on.

Among the marketing platforms with a tangible business proposition, market traction, and ready products, Antares is highly respected.

Knowing the tactics and the ins and outs of successful marketing, Antares uses a multiplicity of advertisement strategies that persuade potential customers and turn them into real customers. Some of the already identified tools and instruments employed by Antares include;

#The Power Of Reciprocity! Delivery Of Information And Ideas Management:

When customers receive bonuses they feel appreciated and happy. They find reasons to strongly connect to the platform. At this point, they feel more obligated to return the favor by buying more from clients. According to the CEO, Alex Richter,

“Capital provision and enhancement is a professional activity. This is a profession which requires learning like a pilot or an astronaut,”

We will not teach you financial gravity at Antares, but we will teach you how to properly manage information, ideas, and people. Here you will have the opportunity not only to make a profit but also to exchange experiences. As a result, you will get substantial rewards and incredible prospects for using your potential. Business with Antares is an opportunity to be in the privileged circle.

#Crispy Product Summary, Even Better When Investments Are Mentioned:

To overlook the power of a compelling, well-written, and detailed product description is fatal to any business. This area is where Antares gets more customer attention. 

As against catching themselves in a routine job, the provision of a platform where people can obtain financial freedom and secure a bright future just by accruing residual income from promoting the platform's investment partners is something remarkable. This quality is the major distinguishing factor, which segregates Antares from its alternatives, particularly, Rocket Internet.

Further, creating a model for developing, scaling and promoting startups, MLM and investment companies to the market using a network distribution model cannot be overlooked. 

Nowadays, online customers rely heavily on the web to learn about the products they want. Unless they get enough details they won’t be convinced to buy the product. For this reason, if the product description is lacking they will take the business elsewhere.

#Social Proof. Boasts Of Renowned Team Members And Thoughtful Leadership:

A platform with lots of industry recommendations and user documentaries. The platform has numerous user reviews that are able to convince potential customers about the authenticity of the platform and its partners. social proof makes customers base their buying action on the actions of those around them. 

The company's global CEO, Alex Richter; a major investment banking player, management consultant, and angel investor with a lot of exposure to modern financial industries is paving a way for a brighter future with Antares. He specifically envisions a future where people across the globe will tap into a new birth system of acute financial freedom (network marketing) using Antares as its fulcrum.

#Considerations For Existing Customers:

Businesses strive to create a system that recognizes existing customers. The system puts a considerable level of trust on their existing customers by creating a reward system that compensates older customers according to their years of existence. This plays out to persuade new customers to want to be in a long term relationship with Antares and their partners.

#Consistency! Development Of A Modern System Of Marketing Into A Whole New World Of Groundbreaking Profitable Business For Common People:

The history of Antares began in 1934 when American entrepreneur Carl Rehnborg founded California Vitamins. Сarl and his partners were incredibly courageous and committed people, as they decided to try a business format that was different from others. A completely new paradigm of both earning a living and a lifestyle itself emerged.

Consistency has become the soul of business nowadays. Antares enjoys the popularity of a marketing platform well known for qualitative and customer-centric marketing procedures. Once the customer makes a commitment they start engaging in self-persuasion. They justify their actions not only to themselves but also to their peers. 

The courage of Carl Rehnborg inspired Alex Richter to create the Antares platform and completely upgrade the industry itself. The distribution model had been carefully revised, and, like 85 years ago, Antares entered the market with the revolutionary concept of a multi-platform network broker using modern referral systems. Antares connected manufacturers of unique products with professional distributors. The company created a powerful tool for launching new products into the market, adapted AI for the benefit of man and found a way to provide millions of people with high income.

The Transition Advertisement To Recommendation-Based Marketing...

The move from the primitive way of advertising to modern recommendation-related habits that have shaped how people make decisions in buying is a lot more strategic approach.

Marketing, as we call it, is a process that involves design, creation, research and data mining about how to best align the idea of a product or service with the target audience. Marketing helps to define the product even more than the actual product does.

Marketing involves research and analysis. This involves studying audience response and creating language and design that will best influence that audience. Certain groups of consumers respond better to images and words than others. Slogans and mission statements that best communicate the “message” of the product are essential to marketing.

Marketing is more strategic and community-centric than just advertising. The innovation has even improved beyond a company getting the word out to consumers. Now, agencies use consumers to reach other consumers in such a manner that it certainly creates an exponential exposure of products and services.

Airbnb, for example, exploited this strategy maximally and achieved great results. Their marketing strategy is aimed at getting both travelers and hosts for the platform. Its digital marketing relies primarily on user-generated images and videos on Facebook, Instagram, and Twitter (highlighting the cities and properties in its stable), how-to videos and posts geared towards owners, and popular city guides. Their Instagram campaign matches humor with compelling images of different travel locations around the world, making it more than just a service—it’s a travel forum as well.

When it comes to social media superstars, Airbnb shines the brightest. During a 2015 Instagram campaign, the company received 13.3 million interactions and increased followers by 341 percent.

#Community-Centered, Round The Clock Customer Satisfaction:

As against competitors like Rocket Internet which does its marketing in the various primitive and outdated ways, Antares' marketing arrangements allow for larger-scale marketing campaigns, a situation that brings more exposure to client's products, generates more revenue for affiliates and improve the company's reputation.

Founded in Berlin in 2007 by brothers Oliver, Alexander, and Marc Samwer, Rocket Internet aims to replicate the business models of Amazon, China’s Alibaba, and ride service Uber in new markets.

With few other tech companies listed in Europe, investors jumped at the opportunity to gain exposure to an array of fast-growing businesses when Rocket went public in 2014, pushing the stock up by more than 50% in the first few months.

Most Internet startups burn cash in the early years as they pour money into marketing, logistics, and technology to pursue revenue growth above all else, hoping to move into the black once they reach scale.

That approach has worked for the likes of Amazon , Alibaba, and European online fashion site Zalando.

Neil Campling, head of technology research at Northern Trust Securities, who rates the stock a “sell,” doubts the Rocket businesses can replicate Amazon’s success because its markets are so underdeveloped and the cost of logistics so much higher.

“As soon as they reduce marketing, you see revenue growth decline substantially,” he said. “They haven’t got the scale.”

However, Samwer says Rocket has more than enough capital to fund its main startups until they turn profitable.

Antares develops a progressive community, based on the principles of referral systems that each partner of the company can use to make an unlimited source of income.

The community is provided with exclusive affiliate-based tools to generate active and residual (passive) income. They help each partner of the company make an unlimited source of income.

Note - This is a sponsored article, shared is for the purpose of information only, Bit2Buzz suggests its users to maintain due diligence before investing in any project.