VP Marketing of HubSpot, Meghan Keaney Anderson rightly said; "Don't push people to where you want to be; meet them where they are"

Despite crypto and blockchain tech is still nascent, several potential players are competing here. With the explosion of crypto, the competition has become fiercer and many new crypto business owners might easily get lost in the crowd.  

Online marketing is fast becoming synonymous with business growth worldwide and Crypto marketing companies are not being left out. With the crowd in the crypto market, a high-impact crypto marketing solution is needed to make you stand out. Let us list five of the top marketing solution to propel your crypto business to the top.

Get a Clean, Simple and Impressive Website

Certainly, every business has its website but not having it user friendly, simple and impressive, they're losing out their potential clients. Whoever visits our website is nothing but our guest and if we aren't giving them enough potential reason to stay on our site - they dump us and visit our competitive business's website. 

In this age where new tokens are emerging every new day, a very clean website, having a user-centric interface and content defining services works as a center point. 

A website is one of the first marketing solutions necessary to market your crypto business effectively. One of the smartest things you can do is, check out the website of your top crypto business to get an idea of what yours should look like. Your website is how you make an impression on prospective investors and clients, so it needs to look professional and impressionable. 

Ultimately, remember that you are looking to impress them with your service and not just with design. 

Emails are Never Wasted

No email address is wasted in marketing; it is a very efficient way of passing across your message to the world and getting the word out there about your crypto business. 

Although, It is time-consuming to accumulate a subscriber list, yet it is always worth it at the end. Some of the possible ways to get your email list rich;

• Put up a newsletter on your website - Promise that their inbox will be richer with great insights, stories, and updates than simply shilling your project
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  Use Linkedin -Linkedin is a hub of professionals. Make use of your business founder or lead executive's Linkedin profile (ideally a profile that has a lot of connections in a niche that you are targeted for). Connect their profiles to an email extractor lool and get email Ids of your target audience. For instance - SalesQL works well. 
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  Collaboration and Communication - Reach out to your prospects directly through social channels and communicate with them. Especially using Twitter, Telegram, Linkedin works better for the crypto-specific projects since a lot of crypto members are active there in contrast to Facebook and Instagram. 
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Start Networking and Socializing

Networking is vital and is made use of in every industry; it is even more important in the crypto world if you’re looking to create relationships with the right people. LinkedIn works well as it is a platform for professionals and users of this platform respond to messages easier than other social media platforms out there. 

This doesn’t mean other social media platforms are left out; your business needs to be on social media with updated news always provided. 

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  Community outreach - Reach out to the crypto community on Twitter, Telegram and also Instagram directly
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  Influencer outreach - If you can convince influencers to promote your business on their social media page, then you’re off to a great start.
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Get a Press Release

One thing that most businesses get wrong about the Press release is that they shill their projects via PR distributions before they actually create value for their customers. 

Though PR is very vital to new crypto businesses, it certainly works well when done well. 

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  Companies can either reach out to a list of publications and contact them directly and end up paying huge funds. Remember no publications write about any new project or new services of the company unless it is not paid. 
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  Or They can go with the PR marketing firms who're already having an email database of publications, journalists alongside the discounted price structure. Not all agencies think about saving costs, however, some crypto marketing agencies consult and brainstorm to strategize the press release more organically. This is a proven method that will tend to get noticed by journalists and publications without actually paying them to write about you.

With the help of the right press, you can create a network of prospective clients and investors for your new crypto business.

"Promotions Get Things in Motion"

Promoting your business on social media platforms is always a good idea, how do you go about this? By setting up an ad on top social media platforms to drive traffic to your business. A professional marketer knows the importance of Twitter Ads, Facebook Ads, and also Instagram Ads; they cost less than Google Ads and are just as effective. You can make a video or create a banner that would be advertised to the audience you choose; your target audience.

You may also find this interesting — Crypto Companies With the Best Social Media Strategy

Conclusion

These crypto marketing solutions will help you successfully advance your crypto business to the right target market. Also maintaining an active presence in the crypto community is vital to the success of your crypto business.

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